Why we need Fair Trade?

Manish Gupta, founder of Matr Boomie, discussed why we need Fair Trade, and why he’s based Matr Boomie around Fair Trade in order to improve the livelihood of artisans. The market forces of supply and demand are not enough to take care of the Indian artisans who handcraft Matr Boomie’s products. Fair Trade helps marginalized producers become empowered in their careers. Hear more of Manish’s thoughts in the video below.